A number of platforms released Spring Festival travel forecast reports: the popularity of "intangible tourism" increased to welcome the upsurge of outbound travel booking

With the Spring Festival holiday approaching, the surge in outbound travel bookings has started in advance. Flying pig data show that in terms of outbound travel, the relevant hotel, air tickets, line Tours and other bookings have significantly exceeded the same period last year. Relatively cheap ticket prices and more relaxed visa policies have made Japan, Thailand, Malaysia, South Korea and Singapore, the five countries within the "four-hour flight circle", the hottest overseas destinations for Spring Festival bookings on the flying pig platform at present.

Longer holidays have also allowed more consumers to include more distant outbound travel destinations in their New Year travel strategies. As of now, the top 10 destinations with the fastest growth rate of flying pig outbound travel goods are mainly concentrated in areas with flight duration of more than 8 hours, including Hungary, Belgium, Saudi Arabia, Ireland, Austria and so on.

The report also shows that during the Spring Festival this year, the popularity of travel in Hong Kong and Macao has witnessed explosive growth, and the booking of relevant team customized Tours, group Tours and free travel products is particularly popular. In particular, the Guangzhou-Shenzhen-Zhuhai-Hong Kong-Macao 6-day Tour ", "Guangzhou-Shenzhen-Zhuhai-Hong Kong-Macao Bridge 7-day tour" and "Hong Kong-Macao - Zhuhai pure play 3-day tour" and other Guangzhou-Hong Kong and Macao link with group tour products are among the top of the "Popular products list with group tour".

In terms of outbound short-line travel, Japan, Maldives, Thailand, Indonesia, Malaysia, Singapore, Vietnam, Sri Lanka, South Korea, Laos and other destinations ranked high in terms of booking popularity. In terms of outbound long-term travel, destinations such as Italy, New Zealand, France, Switzerland, Australia, the United Arab Emirates, Germany, Egypt, Spain, and the United Kingdom have become popular choices for Tuniu users.

In this regard, the report believes that since the beginning of this year, the diversification trend of outbound consumer demand has become more significant. On the one hand, the outbound short-trip destinations with convenient transportation, visa-free or visa convenience and high cost performance in tourism consumption are favored, the popularity of travel continues to grow, and the booking decision-making cycle of tourists also shows a clear trend of "short and fast". On the other hand, tourism products with high unit price and resource scarcity are also highly sought after.

Resource: 证券时报