Institution: Japan, Singapore, and Thailand rank among the top three winter outbound travel destinations in terms of search volume

On December 23rd, the latest booking data from Tuniu Travel Network showed that since late November, the booking popularity of winter and ice and snow tourism products has significantly increased, with Japan, Singapore, and Thailand ranking among the top three outbound tourism destinations in terms of search volume.

According to Tuniu data, destinations such as Thailand, Maldives, Vietnam, Indonesia (Bali), New Zealand, Australia, Sri Lanka, Malaysia, Laos, and Singapore rank among the top in terms of booking popularity for outbound winter travel. Among them, Southeast Asian islands, Japan and other Asian destinations are highly favored by young and family tourists. During the Spring Festival and winter vacation, family tourists who choose to travel to Maldives on their own account for nearly 50% of the Maldives' travel group.

According to Fan Dongxiao, the head of Tuniu's Southeast Asia business, the "visa free+short distance" policy in Singapore, Malaysia, and Thailand has attracted a lot of attention from tourists. The hotel price increase during the Spring Festival tour is very small, around 10% -30%, mainly due to a slightly higher increase in airfare prices. Including airfare, the overall tour fee increase is around 50%, especially the "Bangkok Pattaya 6-day tour" and "Phuket 5-day tour" launched by Tuniu's live broadcast room. The ground pickup fees during the Spring Festival and winter vacation tour periods are not increased, so overall, the cost-effectiveness during the winter vacation tour period is still very high, and it is also a popular item for outbound travel this winter.

In addition, in terms of outbound ice and snow tourism, the "skiing+hot spring" experience in Hokkaido, Japan is one of the popular choices sought after by tourists. Hokkaido has numerous high-quality ski resorts and ice and snow landscapes, combined with various elements such as hot springs, cuisine, and culture to form its unique ice and snow tourism resources. Direct flights to Shanghai also attract a large number of young Shanghai customers.

Rsource：北京商报